Four ways to get more traffic to your blog

So your new blog is set up and ready to go, but you still have very few readers. How can you get more visitors to your site? In fact there are many different ways, but here are just a few tips and tactics to increase your blog traffic.

Share your posts more often on social media

If you’re active on social media sites like Facebook, Twitter, Google+ or Pinterest, share a link to each new blog post as part of your regular interaction. Include a teaser or a snippet to motivate clicks. Include a link to your post. Now that social media is more visual, it’s important to include an image, too.  Maybe even a viudeo

But social media is a noisy place these days (especially Twitter) and you may have to post more often than you think. So don’t post your link just the once, go back and post links to older posts with evergreen content, too.

Start – and grow – an email list

You have probably visited dozens of blogs and thought, “I love this site, I’ll be sure to visit here again,” and then never returned. Your intentions were good but life, and a bad memory, got in the way. This happens to your visitors too. Help them come back to your blog by providing a tempting free gift in exchange for your visitors’ email addresses.

Here’s how it works – create a free download that entices people to sign up and email them at least monthly (preferably weekly). You can then use the newsletter to connect with your audience, share promotions, recent blog posts, and other valuable information – and of course use your email messages to drive people back to your blog.

Give something extra away

Everyone loves a freebie, so consider offering free downloads to your readers. For example, once a month you might give away a free printable, resource list, or checklist. Don’t make it part of your opt-in offer; that should be separate. Simply provide free information to your audience. Be sure to market those freebies so people know they’re available. and exactly where to find them

Get Google Analytics and check your stats regularly

Google Analytics is powerful, free, and easy to use. Install it on your blog. Make a point of reviewing the information on a regular basis – at least once a month.  If a a large group of your visitors come from a specific region, you can create content tailored to that region. If many of your visitors come from (say) Instagram then you can step up your activity there. Even if you don’t plan to use it just yet, set up Google Analytics now as you never know when you’ll want to use that data later on.

Gice these simple steps a try and before long you’ll see the traffic to your blog increase.

What’s the difference between WordPress.com and WordPress.org?

One of the most common questions blogging beginners have is ‘What’s the difference between WordPress.com and WordPress.org? Read on to find out the answer, plus some advice on how to decide which is best for your blog.

OK, so what’s the difference between WordPress.com and WordPress.org? WordPress.com is a hosted service, which means that you create a blog on WordPress’s servers rather than paying to ‘rent’ space from a web hosting company. It’s fast and easy to set up a new blog and WordPress.com offers attrsome very niceactive templates plus much more including backups, web stats and security. You can even get a custom domain, which means you can change the URL of your WordPress blog from, say ‘blogname.wordpress.com’ to ‘blogname.com’. This gives you a more memorable URL to share as you promote your blog as well as helping you to brand your site. WordPress.com is free unless you buy any of the optional additional services they offer.

The alternative is WordPress.org. With WordPress.org you’ll need to buy your own web hosting and install the WordPress software on your web host’s server. This is more difficult than setting up WordPress.com, but there are plenty of WordPress tutorials (try YouTube) to help you or you can pay a professional to do it for you if you prefer. WordPress.org itself is free of charge as it’s open source software, although you may choose to pay for some premium plugins.

So why would you choose the extra work of WordPress.org when you can set up a blog in seconds with WordPress.com? The advantage with WordPress.org is that it’s your site so you can make your own rules. With WordPress.com you need to stick to WordPress.com’s terms of service. If you break these then you could find your accoutn shut down alnd lose your blog.

If you’re blogging for business then having a WordPress.com blog could give the wrong impression, too. If your clients know that it’s cheap and quick to set up a self-hosted blog then it could look unprofessional to use WordPress.com, especially if you haven’t set up a custom domain. If you already have a business website then it’s usually easy to add a blog to it, so it’s worth discussing this with your web designer before you go ahead and start a new blog at WordPress.com.

Howeverd, if you’re just starting out on your blogging journey, then a WordPress.com blog could be a great choice. You can export your blog’s content from a hosted WordPress site to a self-hosted WordPress site later on if you need to, so this doesn’t need to be a one-off decision.

There are many other reasons why you migth want a self-hosted blog, too. There’s a big choice of themes and plugins which means you can choose almost any feature you want for your site from design features such as fonts, colors and layouts to functional features such as shopping carts and email sign-up boxes. So there’s plenty of room for your blog to grow, for example if you’d like to sell advertising or information products in future.and develop if you want it to.

So now you can see the difference between the two different types of WordPress and will be able to decide which is best for your blog.